John

PEE-b’dee

(“Peabody”)

ABOUT THIS GUY

John Peabody is a content director, strategist, producer, and writer with over 15 years of experience in marketing and media.

He’s the guy who came up with the idea to put John Mayer in a Defender at The Atlantic, interview John Malkovich about how acting is like surfing, make a documentary about a vibraphonist, and also publish a newspaper devoted entirely to leisure swimming.

John has worked as the Director of Branded Content at Gear Patrol, the Head of Visuals at Hodinkee, and Senior Creative Strategist at The Atlantic. He is currently the Director, Content Strategy at The Aspen Institute, where he has launched multiple content campaigns like In Session and Leading Voices.

John writes a newsletter about all things content and creative strategy. You can subscribe here.

Please feel free to get in touch here.

A few brands I’ve worked with include: Land Rover, The Atlantic, Hodinkee, Citi, Tudor, Gear Patrol, Braun, Huckberry, G-SHOCK, The North Face, CBS, Dyson, Lyft, HPE, AT&T, Piaget, Netflix and more.

Content dreams

do come true.